Tag: Infographic.

The distribution of active mobile OSs in 2014 is different for each country.

The Android OS is the most used worldwide. In Europe, the percentage of users who prefer Android over iOS is even higher  than worldwide. In the Netherlands, there is a strong division between iOS and Android. The two OSs dominate the Dutch market, only giving away one percent to the Windows OS.

The active mobile usage in the Netherlands in 2014.

Samsung is the most popular vendor in the Netherlands. As Samsung smartphones come in a wide range of models, Samsung does not take first position when it comes to a specific device type. The four latest iPhone devices win that one, with 45% of active users  in July 2014 using iPhone devices.

Growth or change during last 6 months:

In comparison to December 2013, the percentage of Android users grew by 3%. New device models have been rapidly adopted by consumers, while the distribution across devices and vendors has remained similar.

Device Fragmentation NL 2014 InfographicSource: Statcounter


Following the early move of media apps and banking into the mobile arena, now the other industries are developing mobile technology as one of their key communication and service channels towards their customer. Last six months, Service2Media gathered a series of stories, opinions, cases, white-papers, interviews and webinars to sketch our views on apps. Each article was accompanied with an infographic. To conclude the series on app development, we combined the infographics into one infographic on the decisions faced when setting up the strategy, people and processes for app development.

#1: User driven vision as a basis for your app strategy – Focus from products to customers – Read article

#2: Advantages for in-house development vs. outsourced  app development - Read article

#3: How to manage a growing app portfolio? – Read article

#4: Develop apps for tasks not for processes – Systems of engagement – Read article 

#5: The six pillars for integration of mobile app technology in the enterprise – Read article

#6: Extend the app lifecycle – Read article

#7: How to use push for customer engagement – Context, relevancy, engagement - Read article

#8: Overview of security and privacy in mobile app development- Read article

#9:  Learnings & Basics Scrum for app development – Read article

Infographic App Development Steps

Wondering about the number or percentage of iPhone 4 and iPhone 5’s that are active today? That’s not too hard to figure out. But start looking into the number of Samsung Galaxy, Nexus or Note, the percentage of HTC devices, Windows Phone and Blackberry devices and you’re facing device fragmentation as it is today.

Android for device fragmentation
Android OS coverage has exceeded iOS coverage in the Netherlands, but none of the single Android devices (Samsung, Sony or HTC) exceed the active use of either the iPhone 4 or iPhone 5. To make the fragmentation even more complex, there are old and new versions of device types within the brands. The latest data on fragmentation of android devices shows that there are currently more than 12,000 Android device types that need to be supported when making an Android app.

The coverage of BlackBerry and Windows Phone is picking up slowly.

(Click to enlarge)

Device Fragmentation NL 2013

Active Mobile Devices in the Netherlands – December 2013

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