Jeroen Platvoet, VP Operations Service2Media “There are a lot of banks that have jumped on the bandwagon to create mobile Apps. The problem is that many of them are limiting the reach of the App they launch to a limited amount of mobile platforms. For the clients that are excluded this implies, no value added. SNS is a positive exception of one of the few bank launching a full multi platform app portfolio in one go. SNS has chosen our platform not only for launching a multi-platform app portfolio today, but as well maintaining and upgrading it tomorrow”.

The mobile platforms include:

iPhone/iPad
Android
WP7
BlackBerry

With today’s launch, people are absolutely stunned by the great user experience in combination with a consistent branding experience across all the different mobile operating systems.

But that’s not all. The SNS App provides special functionality on all the platforms, including:

- Easy log in, to remember your username (with the SNS Digicode, to create on mijn.sns).
- Improved insights and overviews for payment, savings, investment accounts.
- up to 3 months review of debits and credit booking.
- Transfer between your own accounts with SNS Digicode.
- Transfer to other accounts with SNS Digicard.
- Your address book & contacts.
- Extensive possibilities to contact several SNS customer services.
- Highest standards of mobile App security, comparable with SNS online banking.
- A full roadmap of new functionality, created with Service2Media’s App Lifecycle Platform™ – M2Active

A screen capture of the iPad version:

• In smart-metering we’ve built an Energy Insight App that lets you monitor your energy usage, but also play the game of comparing how you’re doing with your neighbors and friends.
• In our banking Apps we have sliders that show you piles of coins to inject a little augmented fun into setting an amount.
• Many of our Apps take account of location to offer appropriate options based on the context of the customer.
• The concept of second-screen Apps for a smartphone that provide linked content and actions to something that’s happening on your bigger TV screen is also something we’re used to. We have built Electronic Programming Guides (EPG) for example that let you review content and plan recordings and get notifications of up-coming events.

In our recent webinar on the Media space we mentioned the increased complexity, personalization and real-time updates coming into news media. We now discover there’s an App called Scoople that lets to answer a survey and predict how others will answer the same survey. By proving to be accurate you can get onto the ‘leaders board’; so we even have gamification in news media now.

What’s interesting to those developing Apps is that there is a blend of increased complexity, the need for a multi-channel strategy and multi-device support, yet the integration with smartphone features. Locally held data and back-end services is still crucial.

To deliver a great User Experience (UX) that embraces all these trends requires a development environment that agile and offers support for all these needs, and we suppose that’s the strongest reason for using an App platform like Service2media’s M2Active

The new App adds to the support for iPhone, BlackBerry and Android-smartphones, so that customers of Rabobank with Windows Phone 7 can check their balances and transfer money via the App. The need for mobile banking is growing. 650.000 Rabobank customers use their smartphone for mobile banking, the App has 2,3 million downloads and every month 90.000 new users.

Jeroen Platvoet, VP Operations Service2Media “We are happy to add Windows Phone 7 to Rabobank’s portfolio of Apps. Rabobank is a great example of a company that continues reaching out to all valued customers covering all different Mobile OSs”.

Download the App: link

We are excited to announce that Service2Media will have a booth at the BlackBerry World Event in Orlando from 1rst till 3rd of May at the Orlando World Center Marriot in Florida, USA.

Find our staff at booth number 132 and let’s meet and greet. Looking forward to meet you there!


Do not hesitate to visit us or request a meeting:
[contact-form-7]

This year MMMA will take place on Tuesday, 8th of May 2012 at 16:00 in the Beurs van Berlage. The MMMA is an initiative of MobGen and Telegraaf Media Nederland with the aim of granting successful mobile initiatives the attention they deserve. Last year’s winners were: KLM, Albert Heijn, Autoweek, Audi, Rabobank and Buienradar.

Cases for the MMMA 2012 can be now submitted by advertisers, publishers, agencies and other organizations in 5 different categories:
•          Mobile Marketer of the Year
•          Best Mobile Interaction Platform – Advertisers
•          Best Mobile Interaction Platform – Publishers/broadcasters
•          Best Mobile Advertising Campaign
•          Best Mobile Business Platform

For each category there is a jury consisting of three independent (mobile) experts who objectively assess all cases on the basis of strict criteria. From all entries within a category the jury will nominate up to 5 cases. From these nominations the MMMA main jury will choose the actual winner of the MMMA 2012.Nathan Kotek (VP Marketing, Service2Media) will be in the jury for Best Mobile Interaction Platform – Publishers / Broadcasters

Deadline for submissions is on Monday, 24th of April 2012, 12:00, via www.MMMA.nl

Interested to talk to us at mobile convention or MMMA? email us with your name, company and position marketing@service2media.com

The HealthAdvance Journals App enables FULL-TEXT reading for journal subscribers, including society member subscriptions, for over 500 Elsevier published journals in the medical, nursing, dental, allied health and veterinary fields. Download and check out the Apps …

Recently, there have been news stories and developer inquiries related to Apple’s rejection of the use of the iOS UDID or UUID.

• What’s the Unique Device ID (UDID)?
• What’s going on?
• What’s the good news for Users’s of the M2Active Platform?

Nathan Kotek, VP Marketing asks Chris Lukassen, Product Management Director:

Amersfoort, 20 March 2012 - Service2Media, worldwide provider of advanced app solutions for smartphones and tablets, has signed an AppCenter Partner agreement with HintTech. HintTech designs and builds web sites and web applications for large organisations in several countries, including the US, UK, the Nordics and the Netherlands.

As an AppCenter Partner, HintTech will build mobile apps for customers based on Service2Media’s App Lifecycle Platform. HintTech has trained its international development team to build apps on Service2Media’s platform.

HintTech develops web applications for several large clients, including KLM, ING and Essent, using technologies such as SDL Tridion, ADAM, Hippo, Sharepoint and Sitecore. Increasingly, HintTech’s customers are interested in deploying mobile apps to support their customer engagement strategy and mobilizing internal business processes. As an AppCenter Partner, HintTech can help customers to design apps once and deploy them on all existing mobile platforms.

“With this partnership we can help our customers to evolve from web to app and fully integrate their online and mobile strategy,” says Egbert Hendriks, CEO of HintTech. “Because of Service2Media’s proven track record, we will be able to offer our mutual clients the best available mobile app development on all available platforms.”

Geert Kolthof, CEO at Service2Media: “Our partnerships are increasingly helping Service2Media to tap into new markets. HintTech is an expert in guiding companies in their evolution from website deployment to a fully integrated online and mobile app strategy. As customers choose mobile first, apps become increasingly the cornerstone of company’s their engagement strategy.”

• iPhone App: Al Jazeera Network English
• Based on: Service2Media’s App Lifecycle Platform™
• App Store Launch: 3 Days Ago, March 20th 2012

Top Rankings in Global App Stores – News Category – since launch 3 days ago!

• GLOBAL #1 POSITION – 2 COUNTRIES
• GLOBAL TOP 10 POSITION – 16 COUNTRIES
• GLOBAL TOP 40 POSITION – 46 COUNTRIES

*Source: PositionApp™

IN TOP 10 

1. Kenya #1
2. Uganda #1
3. Qatar #2
4. Republic of Malta #2
5. United Arab Emirates #3
6. Canada #4
7. Sri Lanka #4
8. South Africa #5
9. Australia #6
10. Pakistan #6
11. UK #6
12. Malaysia #8
13. New Zealand #8
14. USA #9
15. Ireland #10
16. Netherlands #10

IN TOP 10 – 40

1. Finland #11
2. Niger #11
3. Sweden #12
4. Croatia #13
5. Kuwait #14
6. Denmark #15
7. Norway #15
8. Saudi Arabia #17
9. Jordan #18
10. Singapore #18
11. India #19
12. Czech Republic #24
13. Poland #25
14. Lebanon #26
15. Philippines #26
16. Portugal #28
17. Austria #29
18. Israel #29
19. Egypt #32
20. Greece #33
21. Indonesia #33
22. Switserland #33
23. Thailand #33
24. Belgium #34
25. Colombia #35
26. Hungary #36
27. Mauritius #37
28. Japan #38
29. Chile #40
30. Germany #40

Forrester mentions Service2Media as Engagement Platform Supplier in The Critical Path of Engagement Design and Delivery as Mobile middleware supplier. Read the full report.

Executive Summary:
By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. Mobile is not simply another device for IT to support with a shrunken website or a screen-scraped SAP application. Rather, mobile is the manifestation of a much broader shift to new systems of engagement. These systems of engagement help firms empower their customers, partners, and employees with context-aware apps and smart products. To remain vital in this business technology reformation, CIOs must step up and work with other executives to establish an “office of the chief mobility officer” to implement an enterprisewide mobile strategy.

This team will coordinate the business and technology investments under a “design for mobile first” mantra that delivers four immediate benefits:
1) fuel profitable growth with stickier offerings and mobile self-service;
2) move faster along the mobile learning curve;
3) aggregate mobile project budgets to fund needed engagement technology; and
4) grow from an IT group focused on systems of record to a business technology group focused on systems of engagement.

Source: Forrester Research 2012, “Mobile is The New Face of Engagement”