Service2Media, the innovative provider of applications for the mobile phone has received a substantial investment from private equity fund Private Plus Fund. Service2Media will use this investment for further product development and international expansion.
Service2Media develops intelligent mobile applications for customers, combining new internet technology and phone features in an optimal way. End-users benefit from this collaboration by faster introduction of new generations of mobile applications that automatically adapt to the context in which the user is located.
Service2Media has a leading position in the domestic market in mobile applications and is growing internationally. The company is a supplier of platform-independent mobile applications around the themes Communities, Media and Travel. Service2Media has a large number of customers in these areas, such as CNN, Royal KPN, Dutch Rail, YouTravel, De Telegraaf and Hyves in countries including UK, Spain and UAE.
Service2Media Management has actively searched for a new participant to accelerate international growth.
CEO Geert Kolthof: “We are pleased that with Private Plus Fund, we have found an investor that, just like us, wants to invest in facilitating an increasingly mobile lifestyle. The rapid emergence of new mobile devices that bridge traditional phones and PCs, increases the demand for our platform that supports these devices and brings us in the international front line. ”
Private Plus Fund / Newion Investments Management
Fund Manager Private Plus Fund BV, Newion Investments Management, has a reputation as an investor experienced in investing in promising companies. The involvement of Newion in combination with the willingness of the shareholders of Private Plus, all (ex) entrepreneurs, to share their knowledge and experience makes Private Plus Fund unique. Private Plus Fund invests in SMEs for the financing of accelerated organic growth or acquisitions, and succession issues: management buy-out or buy-in.
Patrick Polak, Managing Partner of Private Plus Fund: “We believe strongly in the market for mobile applications and feel with the experienced management team of Service2Media to have found the potential winner in this segment. The phase and magnitude of the company, together with the ambition of Service2Media suits us as dedicated investor.